Strategic direction for brands in motion. Fractional CMO/CBO & strategic consulting, for companies scaling across Europe & the Gulf.
TSUBASA Consulting (meaning "wings" in Japanese) steps in when the next strategic move requires more than instinct - it requires insight, structure, and precision.
It's also a symbol of determination and perseverance, teamwork and collaboration, technical excellence and precision, long-term vision and ambition, and the symbol of pushing beyond limits.
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Invest in forward movement.
TSUBASA Consulting synthetize complex signals into a clear direction - so you stop turning in circles and start moving with intention.
What would take 3 months of internal debate, we unlock in 3 sessions.
Because your team doesn’t need more input - it needs a frame.
01
From 7-day deep dive to identify what’s working, what’s not, and what to fix.You receive a sharp strategic assessment, benchmarks, and action steps. Ideal before a pivot, relaunch, or new campaign.
(7 days, 8,4 K€ / audit - Express audit, 3 days, 3,6K€ / audit)
02
I join your team part-time to lead strategy, execution, and priorities. Remote or in house.
From brand to content to performance, I structure and steer your growth. Flexible, focused, and results-driven, without full-time overhead.
(Ex: 2–6 months, 2 days a week, 9,6 K€ / months)
03
A 2-week mission to solve a key issue or unlock a direction fast.
We work hands-on together to reposition, realign, or accelerate. Designed for urgent decisions and short timelines.
(Ex: 2 weeks, 12 K€ / mission)
04
Launch your brand, product, or concept with precision and impact.
Positioning, messaging, timeline, channels all mapped out.Includes local adaptation (GCC, Europe) and full execution plan.
(Ex: 10 days, 12 K€ / mission)
05
You need premium content or event, without building an in-house team.
I assemble, brief, and manage top creators from international network.
You get on-brand output, fast, with full strategic alignment.
On demand
All pricing is indicative and tailored per scope, team, and timeline. Average daily rate: €1,200.
Post-Mission Feedbacks
“In 3 calls, TSUBASA Consulting helped us untangle a year of internal debates. Their marketing consulting provided us with clarity, focus, and a roadmap that our teams are now using every day.””
Founder – Tech Scale-Up (Europe)
“We thought we had a growth problem. TSUBASA consulting revealed we actually had a positioning problem. TSUBASA reframed everything in two weeks.”
Meet the founder
Jean-Baptiste QUESNAY
Strategic marketing advisor to founders, CEOs and CMOs.
Entrepreneur. Speaker. Brand architect.
With over 15 years of experience designing and leading marketing strategies for global brands across Europe, Asia and the Middle East, Jean-Baptiste Quesnay has worked at the intersection of business, brand and growth.
He founded and scaled for 10 years a leading communication agency connecting brands with culture — gaining firsthand insight into the real-world challenges and preoccupations of top-tier leaders. He created TSUBASA to focus exclusively on what matters most:
bringing vision to C-level decision-making.
His approach combines fast execution, sharp positioning, and deep creative instinct, with marketing, digital and AI optimization as a playground.
He works hands-on with founders, CMOs and investors who need real movement, not theoretical slides.
Clients include major brands as Puma, Evian, Danone, Zalando, but also ambitious brands and start ups.
"I help marketing leaders build structure, direction, and momentum, quickly and effectively."
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• 300+ major brands advised across luxury, sport, lifestyle, corporate, f&b, tech and beauty
• 10 years CEO and co founder of a leading marketing agency based in Paris, Tokyo and Dubai
• Awarded at national and international level
• French and english speaking
• Based in Dubai and Paris - operating globally
